CRO & UX

Full-service conversion rate optimization: heatmap analysis, A/B testing, landing page redesign, and funnel optimization to increase the percentage of visitors who convert.

A comprehensive review of your site's conversion funnel — identifying friction points, trust gaps, and messaging failures that are costing you customers.

Moderated and unmoderated UX testing with real users to surface usability problems and conversion blockers that analytics alone won't reveal.

Behavioural analytics setup and analysis — heatmaps, session recordings, scroll maps, and funnel tracking to understand how visitors interact with your site.

Full A/B testing program design and execution — hypothesis generation, test design, statistical significance analysis, and winner implementation.

Landing page CRO — headline testing, form optimization, trust signal placement, page speed improvement, and mobile conversion optimization.

eCommerce checkout optimization — multi-step checkout analysis, form abandonment reduction, payment option expansion, and guest checkout streamlining.

Form CRO — field audit, progressive profiling, conditional logic, error message improvement, and multi-step form design.

Mobile CRO — thumb-zone analysis, mobile form optimization, touch-friendly CTAs, mobile page speed, and cross-device conversion tracking.

Pricing page CRO — pricing tier presentation, anchoring strategies, social proof placement, FAQ integration, and buy-button optimization.

CTA optimization — placement strategy, copywriting, button design, color psychology, and multi-variant testing for maximum click-through.

Trust signal audit and enhancement — testimonial placement, certification badges, security seals, case study integration, and social proof optimization.

Funnel abandonment analysis — drop-off point identification, exit intent analysis, user survey integration, and abandonment recovery strategy.

Session recording analysis — session review, rage-click identification, navigation confusion detection, and user struggle pattern documentation.

Heatmap analysis — click maps, scroll maps, move maps, and attention heatmaps that reveal what users actually see and interact with.

On-site survey implementation — exit-intent surveys, post-conversion feedback, product feedback widgets, and sentiment analysis.

Website personalization strategy — visitor segmentation, content personalization rules, dynamic CTA display, and personalized recommendation implementation.

Cart abandonment recovery program — triggered email sequences, SMS reminders, exit-intent offers, and retargeting ad strategies.

Copy testing program — headline testing, value proposition validation, body copy A/B testing, and persuasive language optimization.

CRO training workshops — hypothesis generation, test design, statistical methodology, analytics interpretation, and optimization program management.

Conversion funnel design — funnel mapping, drop-off reduction strategies, micro-conversion optimization, and multi-path funnel analysis.

User onboarding optimization — signup flow analysis, time-to-value reduction, onboarding email sequences, and in-app guidance implementation.

Micro-conversion optimization — secondary CTA optimization, content engagement metrics, newsletter signup improvement, and social share optimization.

Page speed conversion impact analysis — speed-to-conversion correlation, Core Web Vitals optimization, and performance improvement prioritization.